Tuesday, January 28, 2014

A Very Moving Olympics Ad You'll Probably Never See, But Ought To.

 





This simple but powerful minute long Olympics commercial created by BBDO New York for their client Guinness Beer, illustrates the power of words. Visually, hardy anything is happening - a slow push-in on a still black and white photograph of biathelete Tracy Barnes and her twin sister Lanny. But coupled with the supers that appear, it tells an inspiring story of perseverance and sacrifice.

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