Thursday, January 30, 2014

Newcastle's Mega Huge Super Bowl Ad Campaign For The Mega Huge Super Bowl Ads They Didn't Make.

 




In a clever twist on being clever, Newcastle Ale (which is owned by Heineken) has launched a Mega Huge anti-Super Bowl Ad campaign mocking the fact that they didn't create a mega Huge Super Bowl ad campaign.  With tongue-in-cheek banners, a website and a series of videos, they manage to make fun of everything related to Super Bowl advertising through the creative process, the focus group

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